This is done according Tecnica at a time, "which reduce the number of multinational competitors in the sports market their focus on winter sports."
"That's not ski shop the market for quick profits" says Peter Weaver, CEO of Tecnica Group SpA. Nevertheless, the company believes in the future of the sport and was convinced "that we can improve our strong trading partners and the well known brands Tecnica / Blizzard and Nordica our market position and growth of the market as a whole contribute. We have a long-term vision that we "support it with a new management structure, says Weaver.
Cooperation Germany and Austria
Vetter, from 2002 to 2005, President of Japan marker, is taking over the position of Managing Director of the Tecnica Group Austria. He is based in Mittersill, the location of the ski factory in the group. Cousin, the responsibility for the entire sales and marketing activities of the Group in Austria. The existing sales managers in Austria report of each brand Tecnica, Blizzard, Nordica, Rollerblade and Moon Boot at Vetter. He also works directly with the sales managers and their teams for Tecnica, Blizzard, Nordica, Moon Boot, Rollerblade Bladerunner and the Lowa Sportschuhe GmbH in Germany. The Lowa Sportschuhe GmbH remains responsible contact for ordering and invoicing in Germany. Also, the service department will remain in Jetzendorf.
This change is part of a loud Tecnica new sales organization, which brings together the marketing in Austria and Germany, and close it under a Leader. Vetter is thus responsible for the planning and coordination of sales and marketing programs in the two strategically important markets of Austria and Germany. For Tecnica Group SpA owns the brands Tecnica, Blizzard, Nordica, Lowa, Dolomite, Moon Boot, Rollerblade and Bladerunner.
( Geramn Source spomo.de )
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