Patagonia Announces Changes to Global Sales Team
VENTURA, California. (March 13, 2015) – Patagonia today announced multiple changes to its global sales force. Bruce Old has been promoted from Senior Director of Global Wholesale to Vice President of Global Wholesale. In
this role, Bruce will further develop Patagonia’s global wholesale
strategy, elevating the company’s brand presence across all specialty
partners, continuing to build best-in-class global customer service
team. Bruce has more than 20 years of experience across multiple parts
of the organization having worked in retail, wholesale and managing the
customer service teams.
“Bruce is a major force behind the healthy
growth of our wholesale business,” notes John Collins, Patagonia’s vice
president of global sales. “He’s built exceptional relationships with
the best dealers – those invested in our mission – and he provides
excellent support to our talented sales teams around the world.”
Additionally, Walt Bailey transitioned from Eastern Sales Manager to Director
of North American Wholesale. In this role, Walt will oversee the rep
teams and dealer relationships in the United States and Canada. Over the
course of the last 15 years, Walt has successfully represented
Patagonia as a sales rep and most recently as Eastern Sales Manager.
These roles, along with Walt’s background in outdoor specialty retail,
have all uniquely prepared him for this role.
Gregor Finke moved from Dealer Services
Manager to Director of Dealer Services. In this new role, he will assist
the wholesale management team in the planning and execution of
Patagonia’s specialty dealer focus. In addition, Gregor will provide
support for the Global Wholesale business by sharing resources and
expertise globally and continuing to lead the dealer services team in
Reno.
Lastly, Matt O’Connor has accepted the role
of Western Sales Manager. Previously, Matt was a Patagonia Fish sales
rep in 2008, where he quickly took on the wholesale business in the
Rockies. Matt will continue to be based in Colorado, geographically well
positioned to support dealers and to pursue his outdoor passions.
About Patagonia
Founded by Yvon Chouinard in 1973, Patagonia
is an outdoor apparel company based in Ventura, California. A certified
B-Corporation, Patagonia’s mission is to build the best product, cause
no unnecessary harm and use business to inspire and implement solutions
to the environmental crisis. The company is recognized internationally
for its commitment to authentic product quality and environmental
activism, contributing over $56 million in grants and in-kind donations
to date.
Contact:
Adam Fetcher, 805-667-4622, adam.fetcher@patagonia.com
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